AI Insights · Timothy · January 2024
Top 5 Consumer Finance Apps on iOS in Peru for Q4 2023
Explore the performance of the top 5 consumer finance apps on iOS in Peru during Q4 2023, highlighting downloads, revenue, and active user trends.
The fourth quarter of 2023 saw notable trends in the top consumer finance apps on the iOS platform in Peru. Here, we delve into the performance of BBVA Perú, Scotiabank Perú, Mercado Pago: cuenta digital, Splitwise, and BBVA Net Cash | PE.
BBVA Perú started the quarter with approximately 3.1K downloads, experiencing a slight dip mid-October with 2.7K downloads but saw an upward trend towards the end of December, reaching 3.7K. Weekly active users showed a relatively steady trend with minor fluctuations, peaking at around 137.6K in the last week of December.
Scotiabank Perú demonstrated a consistent download rate, beginning the quarter with 1.9K downloads and concluding with 2.1K. The active user base remained stable, fluctuating slightly and closing the quarter with approximately 28.4K weekly active users.
Mercado Pago: cuenta digital maintained a steady download rate throughout the quarter, starting with 479 downloads and ending with 440. Active users saw a minor dip mid-quarter but stabilized towards the end, maintaining around 10.3K weekly active users.
Splitwise saw a notable increase in revenue, peaking at $241 in the final week of December. Downloads fluctuated, starting at 303 and spiking to 809 in the last week of the quarter. Active users also saw an increase, reaching 1.9K by the end of December.
BBVA Net Cash | PE experienced stable but lower download numbers compared to the other apps, beginning the quarter with 246 and ending with 176.
This performance data, provided by Sensor Tower, highlights the trends and user engagement of these top consumer finance apps in Peru. For more detailed insights, visit Sensor Tower.
